About the founder
Aidan O´Driscoll
I have always had an entrepreneurial spirit. At the age of 8 years I started my first business selling sweets! As the middle child in my family I am a social butterfly which led me to joining a number of networking groups. While attending these groups I noticed a trend where businesses suffered from a lack of leads and with little or no pipeline business.
Selling and the art of the sale conversation has been at the heart of my career and as such I saw an opportunity to create a business to generate solid leads which would bring sales and growth to a business. Align is 3 years old now and we have come a long way. Our clients vary from husband and wife teams to multi billion euro companies but our process is the same and just as effective. I was selected by the Sunday Independent for the 30 under 30 last year and Align was nominated by the Spark Crowdfunding in the Top 100 Ambitious Companies. Outside of work you will find me enjoying a coffee or a glass of whiskey planning the next challenge!
If you would like to improve/drive your sales for the coming year, reach out or fill in the form.
Aidan
Meet the Team
ACA was established to work with business owners to improve their sales and management practices. We work with business owners and managers to develop an implementable sales strategy, where we oversee its execution within each level of the organization.
Our aim is to be the engine of our clients growth, securing revenue growth that our clients can rely on.
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Aidan O´Driscoll
Founder & CBW
Darragh Moroney
Business Development & HT
Ivor Young
General Manager & GS
“Before you pick up the phone, relax yourself, create a ritual, and understand the psychology of the buyer before you call them.”
“Learn to embrace rejection and see it as part of developing your craft. Each rejection makes you a more well-rounded salesperson and builds resilience to achieve your goals in the face of adversity.”
“Keep it simple, always be polite, make sure you are clear and precise in what you say and always thank people for their time. You are not guaranteed a sale every time you reach out to someone but you can plant a seed and leave a good impression. You never know what comes out of a good conversation. Oh and always be closing!”
Noah Boyle
Team Lead
Karl Cronin
Team Lead
Verónica Capacés
Content Manager
Insight
“Sales is not just the point of interaction with the customer, it involves a process (not just door to door stuff you see in movies). So Consider what output you want (a long relationship with the customer) - know what you’re selling and who the customer is (involves background work and research) then use available resources (your skills, knowledge, experience, contacts etc…).”
“For cold calling to work you need to be asking high quality questions and actually listening to their needs to qualify leads. Rather than trying to convince someone to buy something or attend a meeting. This helps higher your conversion rate!”
Keith O’Donohoe
Sales Executive
James Hosey
Sales Executive
“Every call should be a conversation, not a pitch. Always be respectful and polite on the phone, *especially* when you don’t get the answer you want. Ensure that you effectively highlight the person’s pain points through questions and and elaborate how your product/service is the solution.”
“Approach every call with friendly attitude, talk to them as if you know them and build a genuine connection before an immediate sale. The key to success in sales is building trust and understanding the prospect rather than pushing hard to close the deal.”
Maddie Condrea
Sales Executive
“just make the call”. It's easy to overthink or get caught up trying to predict every potential outcome of a call. In sales, it's essential to be proactive as hesitation can lead to missed opportunities. Building the confidence to fully embrace this mindset is an ongoing journey that develops over time with experience.
Cherly Teh
Digital Marketing Executive
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